The Set Company: a brand movie on craftsmanship and future vision.

The Set Company X DOT: A brand movie where values meet craftsmanship.

Date
May 2025
Client
TSC
Type
Brand Movie

Project overview

The Set Company asked DOT to create a brand film that would go beyond standard visuals. They needed a piece that would embody their core values, showcase their craftsmanship and reflect their vision for the future.

DOT stepped in as both creative agency and production partner. From concept to execution, we developed a 'doc-style' brand movie that tells The Set Company’s story with cinematic depth and emotional impact.

As a creative agency, DOT took a full-spectrum approach:

  • Concept Development – We built a narrative framework rooted in values, craftsmanship, and future ambition.
  • Storytelling & Direction – DOT designed a story that not only informs but inspires, highlighting the pride of makers and the company’s forward-looking spirit.
  • Cinematic Production – With documentary-style filmmaking, high-end cinematography, and a focus on detail, we elevated the brand movie into a true brand experience.

The result is not just a film, but an expression of identity.

Results

The brand movie positions The Set Company as more than a set builder: it presents them as a visionary partner in brand and retail experiences.

The film resonates on multiple levels: it inspires global partners such as Cartier, Tommy Hilfiger, and other leading brands to see themselves in the company’s story, while also engaging employees to feel proud and connected. It invites both clients and team members to be part of shaping the next chapter of The Set Company: building the future of the organization together.

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