Most people think

a pram is simple.

The engineering inside a Bugaboo is anything but. This page is about a brand film that shows what it actually takes to get an object right, and positions Bugaboo as the design house it actually is.

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7+

Years in Amsterdam

120+

Brands worked with

Min. to watch this

01
Personal pitch

The brand film that shows what Bugaboo actually is

This is a message from Tijmen, a genuine take on what we see as Bugaboo's most interesting and underexploited content territory.

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02
Our idea for you

What It Takes to Get It Right

The engineering inside a Bugaboo pram is genuinely extraordinary; the physics of the fold, the precision of the wheel mechanism, the ergonomic decisions that make something feel effortless for people of completely different heights. None of that is visible in the brand's current video content. We want to make a brand film built around one design challenge. The engineers and designers who worked on it, the prototypes that didn't work, the moment it did. Not a product demo, a film about obsessive problem-solving and what it takes to get an object right. One shoot day at the Bugaboo design facility. One 90-second film. The result positions Bugaboo not just as a premium pram brand but as a design house that takes craft as seriously as any luxury competitor. Which is what Bugaboo actually is.

Relevant for:

Brand movie

Premium positioning

Design & craft

Work made for brands like yours

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SHOWREEL

SELECTED WORK

DOT VIDEO AGENCY

AMSTERDAM

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Relevant work
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Ready when you are

Let's see if
it fits.

No pitch deck. No 12-step process. Just a short conversation to see if there's something worth making together.

We'll respond within one business day

No commitment, just a conversation

If it's not a fit, we'll tell you honestly

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Takes 60 seconds. We'll take it from there.

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